Eric Ries is on top of the startup world.
He’s the author of the influential book The Lean Startup, and the creator of the Lean Startup methodology. He’s an Entrepreneur-in-Residence at Harvard Business School, and has parlayed his ideas into a successful conference series.
But it wasn’t always the case.
- Would it surprise you to learn that Eric once considered himself a total failure at starting companies?
- That he discovered lean principles by happy accident?
- That he started blogging to share his ideas, but was afraid to reveal his identity?
- That it took an audience to make him know that his ideas made sense?
In this 29-minute discussion, the incredibly candid Eric Ries and I talk about:
- The origin of the lean startup principles
- How blogging helped build him an empire
- Why Eric blogged anonymously in the beginning
- How repeated failure eventually worked in Eric’s favor
- Why Silicon Valley hated blogging
- The ugly truth of startup journalism
- Eric’s uniquely practical ideas on book publishing
- How to create a profitable “personal brand” enterprise
Or, listen on the player below …
The Show Notes:
- The Lean Startup
- Mr. Eric Ries
- Agile Content Marketing: How to Grow an Audience that Grows Your Business
- Five Ways a Minimum Viable Audience Helps You Create a Successful Startup
- The Lean Startup Conference
- Content Marketing 101
*This week’s show is brought to by Synthesis WordPress hosting, managed WordPress hosting for serious online entrepreneurs.